1. I didn’t know what ALS stood for before hearing about the Ice Bucket Challenge via social media.
The #ALSIceBucketChallenge is about raising awareness.
I only know what ALS stands for because I looked it up.
2. I had never given money before being challenged for the Ice Bucket Challenge.
The #ALSIceBucketChallenge is about raising money for ALS.
I have donated $10 to ALS.
Let’s move on now, shall we?
I believe that the #ALSIceBucketChallenge is doing well creating awareness. Awareness of the challenge, yes. To ALS and what it is? Eh, debatable. That’s what gets me. Yes, 100% I support this social media movement, both as a marketing professional (and one that wants her own content to go viral) and as a 21 year old girl who thinks charity and giving back is #AWESOME.
Here’s my issue. Not everyone is donating. Which is a problem that will never, ever be solved whether we are talking this challenge or anything else for that matter. BUT, something that can be changed is what people learn while participating in the challenge.
Here’s what I’m asking. I’m accepting the #ALSIceBucketChallenge. I will be dumping water on my head. I will donate money again, because I was challenged again. The twist? I will donate $5 for every comment (on every outlet I post to) about the disease, the charity, anything that is more than the challenge itself…
So, what are you waiting for? Tell me something that the common person doesn’t know!